The accountant who now sources some of Scotland's rarest casks.

Jonathan Hook has spent over 35 years in financial services, including two decades running his own accountancy practice, before founding MacInnes. Whisky wasn't part of that plan for most of it.

In the video below, Jon explains how that changed, and what running an accountancy practice for three decades taught him about how a whisky cask company should actually be run.

Jonathan Hook, Founder & CEO of MacInnes

Jon's connection to whisky started with a question his accountancy clients kept bringing to him: was cask whisky actually worth investing in? Rather than offer an opinion he hadn't earned, he did what he'd done with every financial decision across 35 years in the industry, he looked into it properly.

What he found is what now shapes how MacInnes operates. Provenance, paperwork and the people behind a cask matter more than most buyers realise, and it's usually where corners get cut. That's why MacInnes doesn't sell casks under trade names. If a cask is a Laphroaig or a Dalmore, that's exactly what appears on the paperwork.

It's also why Jon has met every distillery MacInnes works with in person. Those relationships, built over years rather than single transactions, are what let MacInnes negotiate prices clients wouldn't get sourcing a cask on their own.

The same standards apply to pricing. MacInnes shows clients the price of the cask itself, with no storage or insurance costs folded in and hidden. The company is WOWGR-registered and HMRC-approved, and has spent most of its history working with private clients rather than the public.

For years, this level of access was reserved for Jon's own accountancy clients. Opening it up more widely is new. The standards behind it aren't.